In the spirit of Todd Weatherby’s comments about opening a dialog regarding the Microsoft Partner Program Web Site, here are five technical things Microsoft could do to improve interactions with partners and customers. I (and other partners) have put forward some more radical ideas for redesign of partner program policies and tools, but let’s start with things that could be done relatively quickly, without major surgery:
1. Enable better search tools on all parts of partners.microsoft.com.
Microsoft Live Search is actually getting pretty good. The quality of search results is usually (not always) on par with Google. The UI is simple, the search engine is fast, it’s reasonably comprehensive, and it’s relatively good at ranking results. Now step into partnerland, and you’d never know you were dealing with the same company. Try to search for a Microsoft partner interested in teaming with us to market and sell to hedge funds — go ahead, I’ll wait. The search tools are limited by the fields imagined by the designers of each application lurking behind partner.microsoft.com. The way the rest of the world (including large chunks of Microsoft) addressed this years ago was with better free text search tools (like Live Search). More recently, much of the rest of the world has discovered the value of tagging, which allows users to decide on the importance of words and phrases to help others find their content. (And yes, this example is from Channel Builder, but similar restrictions limit the value of other applications as well.)
2. Improve the compatibility of partner.microsoft.com with all major browsers, especially Firefox.
OK, I know, we’re all Microsoft partners and we’re all just delighted to use IE because it’s great, and because we’re all part of the great Microsoft dogfooding process. Mostly, I’m OK with that. But processes like obtaining customer references drive customers into parts of the partner site, and neither Microsoft nor its partners should be imposing IE on our customers. (One of my customers gave up on the reference process over this issue last month — thank you to the fine person on Todd’s team who approved the reference manually, but that hardly seems like the smoothest approach.) Digipede is unusually highly focussed on the Microsoft platform — our software is written exclusively Windows — yet over 25% of visitors to www.digipede.net use Firefox. Microsoft simply can’t assume partner customers use IE.
3. Speaking of dogfooding — Windows Live ID: All or Nothing.
After years of preaching to partners and customers about the value of Windows Live ID (formerly Passport) — why do so many Microsoft properties still not use it? Yes, I log into partner.microsoft.com using my Live ID — but when we go to the Worldwide Partner Conference, CommNet uses something else, and Structured Networking (now WPC Connect) uses something else else, and when we participate in the ISV Royalty Program we use something else else else, and so on. This is just login — how hard could it be to standardize?
4. Clear, useful, accurate, and complete partner status reporting
How was the number of points from our “Microsoft Tested Products” calculated? How can my points associated with our only location be different from our total number of points? Where did these 2 points I see in “Other Activities” come from, and when do they expire?
A long-standing request from partners far and wide is for a way to track the source and expiration dates of ALL partner points through partners.microsoft.com. The Partner team showed a beta of this functionality at the Worldwide Partner Conference in Denver last July, and promised it “in the Fall.” This functionality alone would be a great help to those of us who administer our firms’ participation in the Microsoft Partner Program. Is this still in the works?
5. More human review of the partners.microsoft.com experience.
I hear Todd when he says:
We continue to invest in our on-line resources for our partners and customers worldwide. During 2007 we made several enhancements including a major release on November 30th. In early January, we realized we had some serious performance problems in some very specific steps in the enrollment process (eg. customer reference processing).
Since detecting the problem, we’ve been running 24×7 triage/test/fix cycles. We also added call center staff and extended hours of service to help partners work through enrollment and maintain their access to their benefits. We’ve made some fixes that have yielded improvement. We have more to do.
While parts of the enrollment process have been rough for some, partners have been using resources on the Microsoft Partner Portal in record numbers without problems, including online training, marketing and sales resources.
We continue to monitor system performance closely 24×7 worldwide. Status messages are being kept up to date on the site. Our Regional Support Centers are standing by to help partners.
OK — Granted. I realize that running a Web site for the largest partner program in the IT industry is complex, and I’m sure that somebody is monitoring system performance 24×7 — but let’s have a look at what I see today when I log in.
The first message, the VERY TOP item that Microsoft wants to bring to my attention today is:
Re-Enroll! It’s time to re-enroll the DIGIPEDE TECHNOLOGIES LLC in the Microsoft Partner Program. Read More
OK, no, it’s actually not time to re-enroll. I re-enrolled over two weeks ago. Let’s expand this message:
Re-Enroll! It’s time to re-enroll the DIGIPEDE TECHNOLOGIES LLC in the Microsoft Partner Program. Read More
Your Gold Certified Membership is scheduled to expire on Saturday, January 31, 2009. Continue your Partnership with Microsoft and retain member benefits by Re-enrolling Here.
OK, no, it’s really not important for me to rush out and re-enroll to avoid an expiration date more than one year in the future. As far as I can tell, there’s no reason for this message.
Let’s move to the second message Microsoft has for me today:
Attention! You must submit payment to complete your re-enrollment. Read More
OK, no, I submitted payment for my re-enrollment over two weeks ago, through Microsoft’s own interface, and received confirmation at that time.
Let’s expand this message too:
Attention! You must submit payment to complete your re-enrollment. Read More
The Microsoft Partner Program shows that you have not submitted payment for your Gold Certified Partner Membership. You may pay your Invoice now in the Payment Center.
OK, no, that’s wrong, I’m positive I paid, let’s dig around some more — sure enough, there in my Payment History (https://partners.microsoft.com/PartnerProgram/PaymentHistory.aspx) is the record of my payment, on 1/11/2008. Now to double-check, let’s have a look over at the American Express site — yes, sure enough, I have a charge from Microsoft Programs two business days later for the exact amount I paid at the Payment Center. So why is partners.microsoft.com still yelping at me for money?
By the way, this is not a trivial point. I’m not the only one at Digipede who can log into the Microsoft Partner site. I’ve promised my partners that I’ve taken care of our Gold Certified Partner status, and that we’re all set. Yet when they log in, they see Microsoft’s top two messages, and are led to believe that I’ve forgotten to pay and that our status is in jeopardy despite their herculean efforts to get our products tested and certified in time. This makes me look stupid (and I get enough chances to do that without Microsoft’s help).
That’s it for messages, so let’s hop over to the Partner Dashboard to make sure everything’s OK there:
Partner Dashboard is not available right now or does not have data for the organization you are mapped to. Please see your PAM for more information.
You get the idea.
There’s lots and lots of wonderful information at partners.microsoft.com, and I’d love to use it more consistently — but my experience with the site is that information specific to our company’s program participation is often problematic. To me, this feels like a testing issue; some part of the 24×7 monitoring process could still use improvement (as Todd’s message clearly states).
So there’s my list — what do other partners think? Todd has stepped up, and is ready to join the conversation — who else has ideas that can help improve this community?
Tags: Digipede, Microsoft, MSPP, Partner-Program, Todd-Weatherby

